Carlos Ascanio

Customer Success Manager

Carlos leads Client Success at The Forge, where he combines technical precision with real empathy for the sales grind. He’s the person customers call when they want to go from setup to results - fast. With nearly a decade of experience in CS, support, and account management, Carlos understands the pain points and potential of cold outreach at scale. His writing is practical, clear, and always focused on impact - whether he’s comparing lead gen platforms, walking through AI-powered prospecting workflows, or outlining how to run placement tests the right way. At The Forge, he’s a trusted advisor to clients navigating infrastructure setup, mailbox management, and automation optimization - ensuring they don’t just use the tools, but win with them.

Blog Posts by Carlos Ascanio

Cold Email

Solving Low Response Rates with AI Personalization

Use AI to craft tailored subject lines, content, send times, and behavioral triggers to boost open and response rates while preserving deliverability.
Carlos Ascanio
Customer Success Manager
Privacy & Security

How GDPR Impacts Cold Email Privacy Compliance

Guide to GDPR for cold email: consent vs legitimate interest, transparency, data security, records, and automated suppression for compliant outreach.
Carlos Ascanio
Customer Success Manager
Email Deliverability

Do TLDs Impact Cold Email Deliverability?

Explore how your choice of TLD impacts cold email deliverability, sender reputation, and engagement rates for successful outreach.
Carlos Ascanio
Customer Success Manager
Cold Email

Spam Trigger Words vs. Safe Alternatives

Learn how to avoid spam trigger words in email marketing and discover safe alternatives to boost deliverability and engagement.
Carlos Ascanio
Customer Success Manager
Tutorials & Guides

Scaling Email Infrastructure for High-Volume Campaigns

Explore essential strategies for scaling email infrastructure to manage high-volume campaigns effectively while enhancing deliverability and reducing costs.
Carlos Ascanio
Customer Success Manager
Tutorials & Guides

Checklist for Email Authentication Compliance

Ensure email authentication compliance with SPF, DKIM, and DMARC to protect your sender reputation and avoid penalties.
Carlos Ascanio
Customer Success Manager
Tools

5 Top Email Infrastructure Providers for High Volume Emails

We’ve listed the 5 top email infrastructure providers for high-volume cold emails. See how Mailforge, Infraforge, Saleshandy, Inframail & Mailscale compare.
Carlos Ascanio
Customer Success Manager
Tools

We Tested 3 Best ScaledMail Alternatives in 2025: Here’s Our Findings

We tested 3 ScaledMail alternatives in 2025 - Mailforge, Infraforge, and Saleshandy. Here’s what we found on pricing, setup, and deliverability.
Carlos Ascanio
Customer Success Manager
Cold Email

SSL Certificate Errors: Impact on Cold Email Campaigns

SSL certificate errors can severely impact cold email campaigns, leading to delivery failures and damaged sender reputation. Learn how to manage them effectively.
Carlos Ascanio
Customer Success Manager
Email Infrastructure

Bulk Domain Management for Cold Email Campaigns

Learn how bulk domain management can enhance cold email campaigns by safeguarding your reputation and improving deliverability.
Carlos Ascanio
Customer Success Manager
Cold Email

HTML vs. Plain Text: Best Format for Deliverability

Explore the differences between HTML and plain text emails to maximize deliverability and engagement in your email campaigns.
Carlos Ascanio
Customer Success Manager
Cold Email

Time Zone Settings for Cold Email Campaigns

Optimize your cold email campaigns by aligning send times with local business hours across U.S. time zones for better engagement.
Carlos Ascanio
Customer Success Manager
Email Infrastructure

Custom Tracking Domain: What It Is & How Does It Work?

Learn how custom tracking domains enhance email deliverability, build trust, and improve analytics for your marketing campaigns.
Carlos Ascanio
Customer Success Manager
Email Deliverability

How Mailbox Monitoring Improves Cold Email Results

Learn how mailbox monitoring enhances cold email campaigns by improving deliverability, engagement, and sender reputation through real-time tracking.
Carlos Ascanio
Customer Success Manager
Email Deliverability

How to Monitor IP Reputation for Cold Email Success

Learn how to effectively monitor and improve your IP reputation to enhance email deliverability and campaign success.
Carlos Ascanio
Customer Success Manager
Email Deliverability

How Email Volume Impacts Deliverability

Understanding how email volume affects deliverability is crucial for ensuring your messages reach inboxes instead of spam folders.
Carlos Ascanio
Customer Success Manager
Reviews

We Tried 3 Inframail Alternatives for Email Infrastructure

Looking for Inframail alternatives? We tested MailerSend, Postmark, and Mailforge—see which tool best fits your email infrastructure needs.
Carlos Ascanio
Customer Success Manager

Is Salesforce email deliverability good? Our detailed review

Wondering if Salesforce email deliverability is reliable? This detailed 2025 guide explains how it works, where it falls short, and how to improve it.
Carlos Ascanio
Customer Success Manager
Email Deliverability

How Open Rate Tracking Can HURT Your Email Deliverability

Open rate tracking can sabotage email deliverability by inflating metrics and triggering spam filters. Learn effective alternatives for engagement.
Carlos Ascanio
Customer Success Manager
Email Deliverability

How Blacklists Impact Cold Email Campaigns

Email blacklists can severely impact cold email campaigns, leading to poor deliverability and lost revenue. Learn how to avoid and fix these issues.
Carlos Ascanio
Customer Success Manager
Tutorials & Guides

Ultimate Guide to A/B Testing Cold Emails in 2025

Learn the essentials of A/B testing cold emails in 2025 to enhance engagement and improve outreach strategies effectively.
Carlos Ascanio
Customer Success Manager
Privacy & Security

Ultimate Guide to Cold Email Privacy Practices

Learn essential cold email privacy practices to ensure compliance with regulations and enhance trust while engaging your audience effectively.
Carlos Ascanio
Customer Success Manager
Email Infrastructure

Custom Tracking Domain: What Is It and How Does It Work? (2025 Guide)

Learn how custom tracking domains boost email trust, click rates, and inboxing in 2025. Setup steps, real data, and tools to automate the process.
Carlos Ascanio
Customer Success Manager
Email Deliverability

Inbox Placement Rate: How to Measure & Optimize It?

No replies? It’s inbox placement. Learn how to measure and fix IPR to land in inbox, not spam—using tools like Mailforge.
Carlos Ascanio
Customer Success Manager
Tools

Mailforge vs. GMass: Bulk Email Comparison

Compare two powerful email marketing tools, one for Gmail users and another for scalable cold outreach, to find the best fit for your needs.
Carlos Ascanio
Customer Success Manager
Email Deliverability

How to Avoid Email Going To Spam

Learn essential strategies to improve email deliverability and avoid the spam folder, including authentication, content tips, and sender reputation management.
Carlos Ascanio
Customer Success Manager
Email Infrastructure

Common Cold Email Infrastructure Problems Solved

Learn how to solve common cold email infrastructure issues to improve deliverability, avoid spam traps, and enhance your email marketing success.
Carlos Ascanio
Customer Success Manager
Tutorials & Guides

5 Best Amazon SES Alternatives and Competitors in 2025

Amazon SES is cheap—but brutal to set up. If you want emails that land without debugging DNS, these 5 alternatives (like Mailforge) fix what SES breaks.
Carlos Ascanio
Customer Success Manager
Tutorials & Guides

We Tested 5 GMass Alternatives and Competitors For Sales Outreach

Tried GMass but hit Gmail limits? I tested 5 better cold email tools—real campaigns, real data. See what worked best and why Mailforge topped the list.
Carlos Ascanio
Customer Success Manager